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Hey—

I’ve enjoyed meeting your team, learning more about oVertone, and finding out where you’re looking to add value to your brand. The opportunity to collaborate with you to grow the oVertone brand presentation is truly exciting.

I used our conversation as a starting point and outlined an approach for a creative partnership between us. Timelines and project details are approximate until the scope of work is confirmed. ↓


living brand book

Get your entire team on the same page regarding brand heritage, vision, look and feel, tone of voice.

  1. Full brand communication audit

  2. On-site stakeholder interviews

  3. Complete content outline circulated for approval

  4. Partner with your copywriter to develop content

  5. Build a living document on an editable platform like Google Slides or Squarespace

  6. Includes project management and regular updates

  7. Optional: Static print document created with InDesign

Deliverable: oVertone brand book

Timeline: 3 weeks

Investment: Starting at $6,000


 

WEBSITE UX CREATIVE DIRECTION

Build a comprehensive and consistent visual library that informs your website, other digital applications, and brand collateral.

  1. Full audit of current visual library, style guide, graphic assets

  2. Assess current practical needs vs. future design evolutions

  3. Lead design team through visual exploration

  4. Oversee development of brand design elements

  5. Includes project management and regular updates

Deliverable: UX design library

Timeline: 2 weeks

Investment: Starting at $4,800


 

brand strategy development

Develop a holistic brand communication strategy that creates a strong connection with your audience.

  1. Brand communication audit

  2. Stakeholder interviews and surveys

  3. Market landscape and competitive analysis

  4. Audience research and psychographic personas

  5. Create a comprehensive brand strategy package

  6. Includes project management and regular updates

  7. Optional: Ethnographic interviews, strategic workshop

Deliverable: Brand strategy deck

Timeline: 4 weeks

Investment: Starting at $9,600


 

creative team coaching

Transform the culture of your design team and develop creative leadership skills.

  1. Team interviews

  2. Individual goal setting

  3. Creative inspiration and brainstorming techniques

  4. Process development

  5. Includes project management and regular updates

Deliverable: Progress and recommendations report

Timeline: 4 weeks

Investment: Starting at $3,600


 

packaging evolution

Explore a new look for oVertone product packaging that authentically reflects your deepest values and aesthetic preferences.

  1. Market landscape and competitive analysis

  2. Options for creative direction, including mood boards and positioning statements

  3. Front of package concepts for representative product SKUs

  4. Rounds of review to tailor the aesthetic

Deliverable: Brand packaging presentation

Timeline: 3 weeks

Investment: Starting at $7,200


 

To save a space for your project on my schedule:

  1. Confirm that you’d like to move forward and retain my services.

  2. I’ll send an agreement for digital signature that reflects the full scope of work. The agreement must be signed before work on your project begins.

  3. I’ll send an invoice for 50% of the total project cost. The deposit must be paid before work on your project begins.


Thank you ✌️

 
 
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